Pixellot raises $161m at a $500m valuation

Pixellot raises $161m at a $500m valuation
Pixellot raises $161m at a $500m valuation

Israel’s Pixellot, an AI-automated sports production solutions provider, is raising $161 million at a $500 million valuation, Calcalist has learned. The funding round includes secondary transactions in which shares will be acquired from investors and employees.

The round is led by Providence Strategic Growth (PSG), a growth capital firm in which Israeli Ronen Nir is managing director. Nir will join Pixellot’s board of directors.

Existing investors in Pixellot include Israeli VC Firstime Ventures, led by managing partners Nir Tarlovsky and Jonatahn Benartzi, and chairman Ilan Shiloah. Another major investor in the company is Shamrock Capital, which led the company’s $16m Series C in June 2020. Pixellot has raised a total of $60m to date, including $35m in 2018. .

Several Israeli investors will participate in the side deals, including investment houses Altshuler Shaham and Meitav Dash, as well as the Arkin family and Ohad Fridan.

Pixellot plans to use the funding to expand its business in Asia and Latin America.

Pixellot was founded in 2013 and today employs approximately 150 people in Israel, the United States and Asia. The company plans to recruit 50 additional employees by the end of the year. Pixellot, led by CEO Alon Werber, has developed systems that can help high-quality coverage of team sports without the need for cameramen or producers. Its system automatically captures, produces and broadcasts games and highlights to any device, live or on-demand.

Currently, approximately 18,000 Pixellot systems are deployed by broadcasters, production companies, clubs, federations, universities, high schools, sports portals and coaching solution providers worldwide. To date, Pixellot has produced over 1 million live games from 62 countries around the world.

. Pixellot raises #161m #500m valuation

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